Embroidered Logo

Many companies spend a fortune on advertising and public relations to improve their branding and public image. They may spend a great deal of money on having a company logo designed that fully reflects the services of their company, and the company’s work ethos, and presents a positive image to potential clients and existing customers. However, they are willing to have this logo stitched very cheaply onto garments, so that it looks poor and ineffective. When choosing a company that can offer you garments customized with an embroidered logo, ensure that you choose a supplier who can offer you the best quality custom stitching on excellent garments, so that you and your customers won’t be disappointed.

Some companies use the very newest technology in stitching tools, equipment and threads, coupled with state-of-the-art digitizing computer software to stitch a logo onto almost any garment, for a high-quality look that is still economical. Companies generally used two methods to fix an embroidered logo onto your garments. The first is embroidery direct to the garment, which is used when the customer is able to provide a computer file of their logo digitized for embroidery. This is achieved by scanning a paper version of the logo into the computer. The logo should be large and have clean edges for the best scanning possible. The digitized files are made by importing the logo into a software program that can digitize it, and then constructing the stitches that will make up the design. If the customer does not have a logo already digitized, the company will provide this service for an additional cost.

The advantages of direct stitching for an embroidered logo are that the stitching is highly secure and will not come off, unlike a patch which may gradually work loose after numerous washes and hard wear. Direct stitching also looks more delicate and elegant than a patch. There is also a greater degree of individuality with direct stitching.

The second option is an embroidered patch customized with the logo on it, which is affixed to the garment. There are advantages to using a patch rather than embroidering directly onto the garment. Patches are extremely versatile and can be affixed to any part of the garment. They are also convenient, as they can be fixed to garments as and when they are needed. A patch also has a 3-D texture, so they are particularly eye-catching. They are also less expensive that direct embroidery, particularly for an embroidered logo with a high stitch-count, because the design does not have to be digitized and then transferred onto the garment. Patches always stay flat, while direct embroidery might cause creasing in garments. Patches are also very fashionable because of their 3-D look.

Once you have chosen whether to order your embroidered logo to be directly stitched onto the garment, or made into a patch, you can place an order for a variety of different garments to be customized for your workers. If you order patches, you can also buy extra so that garments purchased in the future can be customized.